mobile app development

e-commerce

E-commerce and its various categories

What is E-Commerce? E-commerce or electronic commerce is the practice of conducting business transactions over the internet (or other networks) whereas the term electronic commerce is usually employed when referring to the larger concept including transactions made between businesses and consumers over digital networks. The term e-business is usually applied when a company has transferred part or all of its business operations to the internet, including but not limited to manufacturing, distribution, promotion, R&D, and/or human resources. The term e-marketing refers to online promotion and marketing. The following is a list of various e-commerce categories: B2C – Business to Consumer E-commerce retail sales represent online transactions made by consumers. These can be retail purchases or business-to-consumer (B2C) purchases. Marketplaces refer to platforms where independent vendors can sell their products to consumers. E-commerce also refers to the sales of goods or services over the internet. The various categories under e-commerce are marketplace platforms, shopping websites, courier/delivery services, payment systems, digital retailers, and vertical players. Sellers post their products on marketplace platforms and can set pricing, manage inventory, and handle customer support. These platforms charge a percentage of the sale or a fixed fee per transaction. Platforms such as Amazon and Alibaba are multi-billion dollar corporations because they don’t actually produce goods—they facilitate the sale of products between sellers and buyers. B2B e-commerce covers transactions made between businesses and their suppliers, partners, and customers. It can include, for example, the sale of bulk goods, finished products, or services. The buyer usually buys in significant quantities, whereas the seller hopes to make repeat sales and retain the buyer as a loyal client. When defining your market and your competition when starting an e-commerce business, it’s important to understand how each of your potential customers operates, and B2B e-commerce players will obviously be of great value in this exercise. In an online marketplace, also known as an e-marketplace, sellers can create virtual stores where they can market and sell their products. An e-marketplace provides the seller access to potential buyers and the latter easy access to many products from many sellers. This results in a win-win situation for both the sellers and the buyers. The sellers don’t have to build their own online stores from scratch, and the buyers don’t have to visit many different websites to find the products they need. An e-commerce platform that serves as a digital marketplace is called a digital e-marketplace. Some of the biggest and most well-known e-marketplaces are eBay, Amazon, Alibaba, and Taobao. An e-marketplace can be classified based on whether it is B2B (business to business) or B2C (business to consumer). Similarly, an e-commerce platform can be classified based on the type of products it sells. These products can be divided into three categories: physical goods, digital goods, and services. Physical goods are products that you can see, hear, and touch; they include handmade crafts, jewellery, gadgets, and more. Digital goods are items that come in digital form;  these include virtual goods (e.g., software), downloads (e.g., e-books), and access to services (e.g., consulting services).  When selling physical goods, sellers should make sure that their products are of good quality and that they have a competitive price. It is especially important that sellers make a good first impression on buyers, as their feedback can be seen by other prospective buyers. When selling digital goods, the quality of the content and the satisfaction of the buyer are usually more important than the price. Because these products come in digital form, sellers can also make and distribute CDs and DVDs containing their products. However, it is important to ensure that copyright laws are not violated while doing so. C2C – Consumer to consumer Sellers/manufacturers sell their products directly to consumers. This can be through a website, newspaper ads, market stalls or any other medium. As the name suggests, this type of e-commerce involves little or no manufacturing of goods after their sale. C2B – Consumer to business In this type of e-commerce, consumers buy products from sellers/manufacturers that are intended for use by a business. This could be a company or a sole trader. E-commerce also covers the following: E-commerce trading, which covers the exchange of goods and services for money through electronic means; Trading platforms can be either self-service online platforms provided by the seller/promoter or full-service online platforms provided by a third-party  service provider; E-marketplaces, which enable buyers and sellers to connect; and E-commerce delivery is the movement of goods from a warehouse, distribution centre, or other location to a customer’s address. WHAT ARE THE BENEFITS AND CHALLENGES OF E-COMMERCE? The rapid adoption of e-commerce globally has resulted in significant benefits for businesses, consumers, and society at large. It has created new business opportunities, enhanced competitive forces, and reduced costs. It has also helped create jobs and promoted the internationalisation of companies. There are many potential benefits that can be achieved through e-commerce, such as:  Increased customer satisfaction and loyalty Greater sales and profits Improved efficiency and cost savings Greater access to markets. However, there are also various challenges that need to be addressed, such as: Security and Trust Compliance with regulations Competing with online  players Integration of e-commerce with traditional business activities. WHAT IS THE STATUS OF E-COMMERCE AROUND THE WORLD? As of 2022, over half (51%) of global e-commerce transactions will be made via mobile devices, whereas only one-third (33%) will be made via desktop  computers; In 2022, over one-third (35%) of global online shoppers will purchase goods and services online at least once a week; While the highest proportion of online shoppers can be found in high-income countries (71%), even in middle-income countries 35% of the population is shopping online;  Approximately 3  million small and medium-sized enterprises (SMEs) in Europe, the Middle East, and Africa (EMEA) are engaged in e-commerce; this represents just over one-fifth (21%) of all SMEs; More than half (56%) of online SMEs in EMEA are selling to customers in other countries  and one-third (33%) have purchased from other international SMEs; There are over 900 million

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mobile application

How to develop a mobile application for your e-commerce business

The mobile application market is growing at an unprecedented rate. There are now over two billion active app users, and that number is only expected to rise. If you have an eCommerce business, developing a mobile app can be a great way to reach new customers and boost your sales.  But where do you start? Building a mobile app can seem like a daunting task, but it doesn’t have to be. With the right planning and execution, you can have a successful app up and running in no time.  Here are a few tips to help you get started:  1. Define your goals. What do you want your app to achieve? More sales, more engagement with your brand, or something else entirely? Knowing your goals will help you determine the features and functionality your app will need.  2. Do your research. Take some time to research the competition and see what other eCommerce apps are doing well.  3. Talk to your developer. Get a developer’s view on what it will take to build the app and what you should be thinking about. Your developer will be able to help you define your goals and come up with a strategy that’s realistic.  4. Decide on a development platform. There are several platforms  (iOS, Android, Windows) for which you can build an app. Consider which one or ones to target based on the platform of your current customers and your ability to manage multiple versions of the app. Also, consider whether you want to build a native app (developed using the platform’s programming language) or a hybrid app (developed using web technologies and wrapped in a native shell).  5. Choose how you want the app to look and function. Once you’ve decided on your platform, you’ll work with a designer to specify the design and user experience of the app. A good developer will also provide recommendations and guidance here. 6. Set a  timeline. Depending on the complexity of your app, you should be able to launch an MVP (minimum viable product) within a few months.  7. Build an MVP. This initial version of the app will allow you to validate some of your ideas and ensure that customers are using the app as you’d expect. It doesn’t need to include all of the bells and whistles.  8. Test the app. You’ll need to test the app with users from your target audience to ensure it’s easy to use and meets users’ needs.  9. Analyze results. Did users engage with the app as you expected? Were there other features you planned to include in the app that didn’t get enough attention?  10. Revise the app based on testing results. Just like with any other software, an app needs maintenance. However, don’t rush to make big changes before launching new versions of the app. Instead, study results and make gradual incremental changes. Also, consider using a/b testing to determine the effectiveness of changes.  11. Publish the app. Once you’ve finalized the version of the app, submit it to the relevant app stores.  12. Monitor the app. After launching the app, monitor how customers are using it and how the app is functioning.  13. Make changes based on monitoring results. Similar to the steps you took while developing the app, you should take careful steps to make sure you don’t rush to make big changes before you understand the impact on your customers and bottom line. Instead, consider a/b testing for incremental improvements.  14. Make the app a permanent feature of your website. If the app is proving to be a success, consider making it a permanent feature of your website. This will require additional development work.  15 . Promote the app. There is a lot of competition in mobile app stores, so you’ll need to promote the app to drive traffic to it. This may include paid advertising as well as social media promotion.  How much does it cost to develop a mobile application? This is often a misconception that an app needs to be built from the ground up. But, you can also “re-skin” or “hire an app developer to modify an existing app” an existing app if your budget is limited. An experienced software developer can help you choose the appropriate tools to meet your needs and adjust the look and feel of an existing app or build an app from scratch. That being said, the average cost to develop a mobile app is $354,000, according to  AnalyticsHobbyist. However, this number varies based on the size of your organization, the number of apps you plan to develop, and the features of the app. An app developer can help you determine if building an app in-house, using a freelancer, or an agency is the most cost-effective solution for your budget and goals.  How to hire a mobile application developer for your business? So you’ve determined that a mobile app is a good fit for your business. Now how do you find and hire the right developer? If you’re considering a freelancer, check their past work and make sure the projects were completed on time and within budget. Ratings and reviews can also provide insight into whether the developer is a good fit for you.  When hiring an agency, make sure to do your research. The agency should have experience developing apps for businesses similar to yours. Ratings and reviews also provide insight into whether the agency is a good fit for you.  You may consider incorporating the cost of the developer or the agency into your overall business strategy. For example, you can reduce your startup costs by outsourcing development or by including marketing and design tasks in your project. This will also help you identify providers who are willing to work within your budget, which is a positive from a risk perspective.  We at ezytal provide custom app development like e-commerce and business apps in India. We have our office at Bhubaneswar, Odisha. Do connect with us.

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no code website development

Why no code website development and mobile app development is in rise? 10 points  

There are several reasons why no code website development and mobile app development are rising. One reason is that these types of projects can be completed relatively quickly and easily. In addition, they can be very profitable for businesses, especially if they are well-designed and user-friendly. Finally, no-code website development and mobile app development are becoming more and more popular because businesses want to do everything by themselves. You don’t need to hire a professional web developer. Just do it yourself with no code website development with EzyWeb. There is a well-structured plan that will help you to make your no-code website easily. Here’s everything you need to know about building a website. If you want your website to be taken seriously, then you need to find a valid domain name. The more unique and relevant domain name you have, the more visitors will visit to your site. Some good domain registrars are Once you’ve purchased a domain name, you’ll need to select a hosting plan. There are several types of hosting plans, including shared, reseller, and cloud. But in EzyWeb no code website development platform you don’t need a web hosting plan as it is included in the plan. EzyWeb No code platform is very user-friendly and easy to use. Depending on how much you want to spend, you can choose from a wide range of platforms for your website. These include Windows, Mac, Linux, and even smartphones. But if you want a true no-code experience, then you should choose a platform that lets you control every aspect of your website’s design and content. Choosing the right platform for your website means choosing the right tool, and most importantly, choosing the right temperament. Your website’s design and content are two of your company’s most important assets. Be sure to choose the right platform for your needs that allows you to control every aspect of your website’s design and content. Other than the core design elements of your website, the theme or the front of the website is one of the most important choices you make when building a website. A wrong choice can make your website look stupid. That’s why you should choose a theme that supports your business and industry. A theme can make your website look beautiful as you wish it to be. On the other hand, a theme that’s perfect for your business and unique to you can make your website stand out from the crowd. We at EzyWeb ask a Questionnaire which when filled properly, we recommend the best theme that your website required. Plugins are add-ons that can enhance your website’s capabilities. Examples include authentication, payment, and file storage. But as with themes, you should choose plugins that support your business and industry.  In EzyWeb we have got inbuilt plugins that is required for your website, whether it is e-commerce or blog or business website. Everything is ready to run smoothly. Nothing is more important than making sure you have a backup plan. If your website gets damaged, then you’re pretty much out of luck — you can’t get a copy of your website live. So make sure you create a backup plan and then keep it up to date. Ideally, you should have two providers for your website backup: One is an off-site backup The other is a storage backup. EzyWeb provides backup for your website without any additional cost. Most of us would prefer to deliver our content via a CDN (Content Delivery Network). The main reason for this is that a CDN is typically located in a data center where it can fetch content from multiple sources and present it to your clients immediately. As a result, your clients are generally receiving your website data faster. And if you implement a CDN for your website, it will also help you to load your information faster at any point of the world. EzyWeb serves all its website from CDN so, you don’t have to pay hefty monthly or yearly fee towards CDN services. Security is one of the most important aspects of running a successful business. And it continues to be a huge problem. You   should invest in security for your business and for your employees. Use firewalls and security software to protect your business and affiliated sites. While using EzyWeb, we take care of such issues so that your website is protected against all kinds of vulnerabilities. Setting up a content management system (CMS) is a time-consuming task. First, you have to enter the information for each page — including photos, videos, audio, and other media. Then, you have to format the content, add links to related pages, and so on. You will be amazed by the amount of time you spend on setup for each page when you use a good content management system. With EzyWeb it’s super smooth to build a blog for your business. The SEO optimized ranks better. Your pages get more visitors. And you can grow your social media presence with a single click. Features of EzyWeb can be seen here

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